#34 Clarity Sessions Podcast - The Resources You Need To Build, Launch, and Grow Your Business

Are you struggling with tech overwhelm? You know that you need tech, but you don't know which software to use or how to use it to its fullest potential. There are so many options, and they're all shouting at you and making promises, but they aren't measuring up!

Read below to learn all about my tech recommendations:

The Cause of Tech Overwhelm:

Tech overwhelm is something that many of my clients struggle with before they start working with me. They've purchased all kinds of different tools, but they mostly choose free options.

For example, they'll opt-in to a free email marketing program. But as their email list grows, they realize, "Wait a second, this program doesn't do all the things I want it to do."

They then need to add a different program, but the one they choose is more complicated. So they buy a third one that's kind of the middle of the road. And now they've got three different emails in three different programs and three different tools they're trying to learn. And that's...

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#33 Clarity Sessions Podcast-How Changing My Money Mindset Changed My Business

It feels like everywhere we look, people are dropping their prices. This seems to be a knee-jerk reaction to everything going on in the world right now, and it can be motivated by several things. But if you're considering dropping your prices because you're nervous people won't invest in your product during this time, I want to challenge you to reconsider. I've found that you can keep a higher price point as long as it matches the value you're offering!

Don't lower your price...increase your value!

In this time, it may be beneficial to increase the value of your product, rather than lowering the price! So take an honest look at the product and at your resources then ask yourself the following questions:

  1. Can you add anything to the product that would make the current price irresistible to your audience?
  2. Can you offer an additional coaching call?
  3. Can you have a private group?
  4. Can you have an extra meet-up or an extra Q&A session?
  5. What can you do to increase the value instead...
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#32-Clarity Sessions Episode - Where To Start When Working From Home

Today, most of us are working from home - and that comes with a unique set of challenges! If you're working from home with little people around, are now sharing a workspace with your spouse, or are sharing a home with other people, you might be wondering, "How do I balance everything and use this time well?"

Here are 3 tips that I hope will help you in this transition!

Tip #1: Go to bed earlier and wake up earlier.

If you feel stretched too thin, if you feel like your people are all up in your business because now you have to work from home and you don't have any T I M E for yourself, here's where you find it.

I normally set my alarm for 4 a.m., but I've been setting it for 5 a.m. recently. But when my alarm went off at five, I did not want to get up - so I reset it for 5:30 a.m. However, I was wide awake at 5:12 because my body knew it was time for my Holy Hour. This hour is for my reading and journaling time before I work from home all day with the kids being around since they're...

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#31 Clarity Sessions Episode-Build An Impact And Income Online

My mission is to help you build an impact and an income online. One way to do this is by learning how to build a sales funnel. The funnel includes three steps: visitors, subscribers and customers. A funnel is how to get people to the thing that you want to tell them about or teach them. Ask yourself...how can I get them to give me their contact information so I can stay in touch with them? And then how do I nurture that relationship to get them to say "yes" to the thing that I offer?

As a company, we've been building out a funnel map, and we actually have an opportunity for us to build the funnel for you. It's not something that we often offer, but in an effort to help you get your business off the ground, we want to help give you the opportunity to work with us to build this whole process for you. Learn more here.

Phase 1-Nurture your visitors:

Before you can ever make a sale, you have to start thinking about your visitors. Who are the people that you want to help? What are they...

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#30 The Clarity Sessions - Why Your Business Should Be On TikTok

TikTok is the brand new "social media kid on the block." It has been discounted by so many people saying that it's for 11-year-old girls who want to dance. But I have found over the last few months of using TikTok almost every day that it is a new opportunity that you should know about! TikTok is going to take off in the future, and your business needs to be there.

Go where your audience is so you can reach them.

The concept is to go where the people are if you want to serve and share a message that matters so you can make an impact on people's lives.

You need to find where they are hanging out and introduce yourself there. So as an example, if your ideal clients hang out at church, then go to church, build relationships, and talk to people. When you do that, you're not going to walk in and say, "Hey! It's me and I'm here." No, you're going to begin building relationships. And then, over time, people do business with people who they know, like, and trust.

The same is true of the...

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#19 The Clarity Sessions Podcast — Move Out Of The Zone Of Incompetence

It's time to move you out of your zone of incompetence.

Recently I went through the book, The Big Leap, by Gary Hendricks, for probably the fourth time. It's an amazing book that talks about the upper limit challenge and the four zones when it comes to your work and your life. You've probably heard the concept of your zone of genius. That specifically comes from that book.

What I want to address is that big leap, gap, and decision to go from your lowest level zone, which is your zone of incompetence, to that second zone, which is your zone of competence. The third zone is excellence and the fourth zone is genius. But what I found from my amplified coaching students and my clarity coaching clients is that they don't really think they have a genius. They feel stuck doing something they don't like doing.

This article is specifically for you if...

  1. You have been struggling to update your website.
  2. You have been spending hours and hours trying to learn that video editing program and, yet,...
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#17 The Clarity Sessions Podcast -- Emulate Before You Innovate

There is a concept that I have been applying to my life in many different ways. It's called: emulate before you innovate. Let's break down those two words real quick.

Emulate

Emulate means to follow a model -- to implement a plan and follow somebody else's process.

Innovate

Innovate means to create your own script, your own journey, your own path, but that shouldn't be done until you emulate. Emulate before you innovate.

Here is an example...my team and I have been going through this process called EOS -- the entrepreneur operating system. As we go through EOS, it's really easy to try to come up with new ideas and say, "Oh, we're not going to do it that way." For example, they have a weekly 90-minute meeting. My first thought was, "Well, we have a 60-minute meeting, so let's just do a 60-minute meeting." But what I'm learning to do is emulate before I innovate -- to follow the system before I try to change the system.

Why?

The reason for that is because I need to acknowledge that...

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#16 The Clarity Sessions Podcast -- 3 Reasons To Use TikTok

I want to share with you about my new favorite social media app called TikTok. Now, depending on when you're reading this, you might not have even heard of TikTok before, or you're new to it and think it's just for 12-year-old girls.

That's what I thought.

Tik Tok must be for teens who want to sing, do duets, or tell funny jokes. But what I'm learning about Tik Tok is that it's the future. If you think about it, the way we feel about Tik Tok is similar to how we felt about Instagram and Facebook several years ago and Myspace before that. When an up and coming social media tool comes out, it brings a lot of preconceived notions to it.

Here are three reasons to start using Tik Tok to grow your audience, to engage your ideal audience, and to increase sales.

1. It's still new.

Technically Tik Tok really only started in August of 2018, so it's just over a year old. It's a baby social media platform, but it has millions and millions of users. You now have an opportunity to have an...

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