Tech overwhelm comes quickly when you don't actually know what you really need for your business to operate smoothly. To help, I'm going to walk you through the five essential tools you need in your online business.

1. Your Website

The first tool you need in your online business is your website. You need a home base, a place online where you can point people to when they express interest in your products or services. So for example, my home base is Briandixon.com. That is my website. You can build your website on a lot of platforms. For example: WordPress, Squarespace, or Kajabi - but you can't get around the fact that you need one, so make it a priority. 

Tip: Make your first and last name your domain name, it's the easiest way to let people know where to go!

2. Email Platform

How do you send follow-up messages to people that want to hear from you? How do you create sequences to nurture people who do business with you? How do you offer something for them to download...

Are you struggling with tech overwhelm? You know that you need tech, but you don't know which software to use or how to use it to its fullest potential. There are so many options, and they're all shouting at you and making promises, but they aren't measuring up!

Read below to learn all about my tech recommendations:

The Cause of Tech Overwhelm:

Tech overwhelm is something that many of my clients struggle with before they start working with me. They've purchased all kinds of different tools, but they mostly choose free options.

For example, they'll opt-in to a free email marketing program. But as their email list grows, they realize, "Wait a second, this program doesn't do all the things I want it to do."

They then need to add a different program, but the one they choose is more complicated. So they buy a third one that's kind of the middle of the road. And now they've got three different emails in three different programs and three different tools they're trying to learn. And that's...